The terms “we”, “us”, “our”, and “Heartlines” refers to Heartlines Copywriting Studio.  The term the “Site” refers to and all online class sites connected with Heartlines Copywriting Studio.  The term “user”, “you”, and “your” refers to site visitors, customers and any other users of the site.

Heartlines provides a website where users can read articles on copywriting, branding, small business and entrepreneurship and a service where users may purchase online classes, digital products and copywriting services (the “Service”).

Use of including all materials presented herein and all online services provided by Heartlines Copywriting Studio is subject to the following Terms and Conditions.  These Terms and Conditions apply to all site visitors, customers, and all other users of the site. By using the Site or Service and/or ordering a product from the Site, you agree to these Terms and Conditions, without modification and acknowledge reading them.



To access or use the Site, you must be 18 years or older and have the power and authority to enter into these Terms and Conditions.  Children under the age of 18 are prohibited from using the Site.

Information provided on the Site and in the Service related to copywriting, branding, small business and entrepreneurship and other information are subject to change.  Heartlines makes no representation or warranty that the information provided, regardless of its sources (the “Content”) is accurate, complete, reliable, current or error-free.  Heartlines disclaims all liability for any inaccuracy, error or incompleteness in the Content.



In order to use the Service, you may be required to provide information about yourself, including your name, email address, username and password and other personal information.  You agree that any registration information you give to Heartlines will always be accurate, correct and up-to-date. You must not impersonate someone else or provide account information or an email address other than your own.


You may use the Site for lawful purposes only.  Your account must not be used for any illegal or unauthorized purpose.  You must not, in the use of the Service, violate any laws in your jurisdiction.  You agree to be financially responsible for all purchases made by you or someone acting on your behalf through the Site.  You agree to use the Site and to purchase services or products through the Site for legitimate, non-commerical purposes only.

You shall not post or transmit through the Site any material which violates or infringes on the rights of others, or which is threatening, abusive, defamatory, libelous, invasive of privacy or publicity rights, vulgar, obscene, profane or otherwise objectionable, contains injurious formulas, recipes or instructions which encourages conduct that would constitute a criminal offense, give rise to civil liability or otherwise violate any law.


Heartlines reserves the right to refuse service to any order, person or entity without obligation to assign reason for doing so.  Heartlines reserves the right to limit the number of participants in any given online class or workshop. Heartlines, may at any time change or discontinue any aspect or features of the Site or Service.



We will email you to confirm the placement of your order and with details concerning product or service delivery.  In the event that there’s an error in this email confirmation, it is your responsibility to inform us as soon as possible.  If you’ve signed up for an online class/workshop with us, confirmation that we have received your order and payment does not constitute acceptance into the class/workshop.  We will email you separately to confirm that you have been accepted into the class or workshop. If you have submitted a deposit or a payment in full for a service, Heartlines had the exclusive right to deny service if deemed necessary.  If service is denied, a refund will be provided in full.



All digital product sales are final due to the nature of downloadable files and your irrevocable access to them once they’ve been delivered.  If you’re on the fence about whether o not something would be a good fit for you absolutely email us at

Refunds of copywriting services purchased are available up until the start date of your project.  No questions, just send and email to  However, once your project has begun, no refunds are available.

You can cancel your Deeper Than Words Monthly Membership at any time. You can continue to use all the content you downloaded during your paid membership. Anything you downloaded up to the point that your membership expires is yours to use as long as you want. If you cancel, your membership will remain active until the end of your subscription term. After that date, you will no longer be billed and your account will be deactivated. Please note, if you do not wish for your membership to renew, you will need to cancel before the renewal date. No refunds will be given if you forget to cancel before your membership renews. Please notify in writing of your decision to terminate your monthly membership.

Your Deeper Than Words Annual Membership can be cancelled at any time. You can continue to use all the content you downloaded during your paid membership. Anything you downloaded up to the point that your membership is cancelled is your to use as long as you want. Refunds will be pro-rated based on the number of months you were an active member. Please notify in writing of your decision to terminate your monthly membership. After that date, you will no longer be billed and your account will be deactivated. Because the last 2 months of the annual membership are free please note there will be no refunds issued if you cancel in that time period.


We endevor to describe and display the Service as accurately as possible.  While we try to be as clear as possible in the explaining the Service, please do not accept that the Site is entirely accurate, current or error-free.  We reserve the right to refuse or cancel any order with an incorrect price listing.



You shall not upload, post or otherwise make available on the Site any artwork, photos or other materials (collectively “Matierials”) protected by copyright, trademark or other proprietary right without the express written permission of the owner of the copyright, trademark or other proprietary right.  The burden of determining that any Materials are not so protected rests entirely with you. You shall be liable for any damages resulting from any infringement of copyrights, trademarks or other proprietary rights or any other harm resulting from any claim against Heartlines resulting from such a submission and shall indemnify Heartlines from any claim against Heartlines resulting from your posting of Materials to the Site.

For all Materials submitted by you to the Site, you automatically represent or warrant that you have the authority to use and distribute the Materials will not violate any laws, rules, regulations or rights of third parties.

Heartlines reserves the right to remove from the site any Materials submitted by you that it deems inappropriate for the Site or that appears to violate these Terms and Conditions.



Heartlines does not claim ownership of Materials you supply to Heartlines.  However, the act of posting Materials to the Site conveys and irrevocable, worldwide license to Heartlines to use and distribute the posted Material in connection with Heartlines’ website and any related Heartlines’ publications.  You retain copyright ownership and any other rights you may rightfully hold in any content that you submit through the Service. By submitting Material to Heartlines, you agree to hold Heartlines harmless from and against all claims, liabilities and expenses arising out of any potential or actual copyright or trademark misappropriation or infringement claimed against you.



All content provided on the Site and in the Service including all products and all online class and workshop materials are the intellectual property of Heartlines.  You may not modify, publish, transmit, participate in the transfer or sale of, create derivative works from, distribute, display, reproduce or perform or in any way exploit in any format whatsoever any of the content of the Site or Service in whole or in part without our prior written consent.  You may not remove any trademark, copyright or other notice from the content of the Site or the Service. We reserve the right to immediately remove you from the Service, without refund, and to pursue all available legal remedies against you if you are caught violating this intellectual property policy.



The GDPR takes effect on May 25, 2018 and is intended to protect the data of European Union citizens.  As a company that markets its Site, Content, Products and/or Services online Heartlines does not specifically target our marketing to the EU or conduct business in or to the EU in any meaningful way.  If the data you provide to us in the course of your use of our Site or Service or Products are governed by GDPR, we will abide by the relevant portions of the regulations.

If you are a resident of the European Economic Area (EEA) or are accessing this Site from within the EEA you may have the right to request access to; correction of; deletion of; portability of; and restriction or objection of processing, of your personal data from us.  This includes the “right to be forgotten”. To make any of these requests, please contact Heartlines at



This website and especially the Heartlines blog contain a lot of ideas.  There are also a lot of suggestions for tools and websites to help you run your business.  Most of these links are just regular ol’ links. Some of them are links that, if you click them and decide to purchase, I might get a commission in exchange.  Please know that either way, I’m only making recommendations because I genuinely love them and use them in my business.



We may at any time amend these Terms and Conditions.  Such amendments are effective immediately upon notice to you by us posting the new Terms and Conditions on this Site.  Any use of the Site or Service by you after being notified means you accept these amendments. We reserve the right to update any portion of our Site and Service including these Terms and Conditions at any time.  We will post the most recent versions to the Site and list the effective dates on the pages of our Terms and Conditions.



You agree that under no circumstances shall we be liable for direct, indirect, incidental, consequential, special, punitive, exemplary or any other damages arising out of your use of the Site or Service.  Additionally, Heartlines is not liable for damages in connection with (i) any failure of performance, error, omission, denial of service, attack, interruption, deletion, defect, delay in operation or transmission, computer virus or line or system failure (ii) loss of revenue, anticipated profits, business, savings, goodwill, or data and (iii) third party theft of, destruction of, unauthorized access to, alteration of, or use of your information or property regardless of our negligence, gross negligence, failure of an essential purpose and whether such liability arises in negligence, contract, tort, or any other theory of legal liability.

The foregoing applies even if Heartlines has been advised of the possibility of or could have foreseen the damages.  In those areas that do not allow for the exclusion of limitation of liability for the damages, our liability is limited to the fullest possible extent permitted by law.  In no event shall Heartlines’ cumulative liability to you exceed the total purchase price of the Service you have purchased from Heartlines and if no purchase has been made by you Heartlines’ cumulative liability to you shall not exceed $100 CAD.



The Site and the Service contain links to third party websites and resources.  You acknowledge and agree that we are not responsible or liable for the availability, accuracy, content or policies of third party websites or resources.  Links to such websites or resources do not imply any endorsement by or affiliation with Heartlines. You acknowledge sole responsibility for and assume all risk arising from your use of any such websites or resources.



You shall indemnify and hold us harmless against any and all losses, damages, settlements, liabilities, costs, charges, assessments and expenses as well as third party claims and causes of action, including and without limitation to attorneys’ fees, arising out of any breach by you of any of these Terms and Conditions or any use by you of the Site and Service.  You shall provide us with such assistance, without charge, as we may request in connection with any such defense, including, without limitation, providing us with such information, documents, records and reasonable access to you, as we deem necessary. You shall not settle any third party claim or waive any defense without prior written consent.



The subject headings of the paragraphs and subparagraphs of this Agreements are included for convenience only and shall not affect the construction or interpretation of any of its provisions.



No waiver of any of the provisions of this Agreement by Heartlines shall be deemed, or shall constitute, a waiver of any other provision, whether or not similar, nor shall any waiver constitute a continuing waiver.  No waiver shall be binding unless executed in writing by Heartlines.



All notices, requests, demands, and other communication under this Agreement shall be in writing and properly addressed as follows:

Heartlines Copywriting Studio
5873 Gelert rd.
Haliburton, ON
K0M 1S0



This Agreement shall be construed in accordance with and governed by, the laws of the Province of Ontario as applied to contracts that are performed entirely in Ontario.  The exclusive venue for any arbitration or court proceeding based on or arising out of this Agreement shall be Peterborough County, Ontario. The parties agree to attempt to resolve any dispute, claim or controversy arising out of or relating to this Agreement by mediation, which shall be conducted according to the then current mediation procedures of the CPR Institute for Conflict Prevention and Resolution or any other procedure upon which the parties may agree.  The parties further agree that their respective good faith participation in mediation is a condition precedent to pursuing any other available legal or equitable remedy including litigation, arbitration or other dispute resolution procedures.


If any legal action or any arbitration or other proceeding is brought for the enforcement of this Agreement, or because of an alleged dispute, breach, default or misrepresentation in connection with any of the provisions of this Agreement, the successful or prevailing party or parties shall be entitled to recover reasonable attorney’s fees and other costs incurred in that action or proceeding, in addition to any other relief to which it or they may be entitled.



If any term, provision, covenant, or condition of this Agreement is held by an arbitrator or court of competent jurisdiction to be invalid, void or unenforceable, the rest of the Agreement shall remain in full force and effect and shall in no way be affected, impaired or invalidated.



These Terms and Conditions bind and inure to the benefit of the parties’ successors and assigns.  These Terms and Conditions are not assignable, delegable, sub licensable or otherwise transferable by you.  And transfer, assignment, delegation, or sub license by you in invalid.


The end.


Updated May 2018