Naming your products or services is hard! Not quite the level of naming your children (the hardest) or your business (the second hardest) but close.
And naming architecture matters. What you call your products or services matters to your business & it matters to your clients.
Because your product names are another opportunity to emotionally connect with clients. They're another opportunity to shout out your worldview & have your ideal clients recognise themselves in what you're selling in a way that gets them excited to buy or to be a part of your brand experience. So take the time to come up with brilliant, creative names that call to & connect with your tribe.